Specify the service independently of the buyer
Write the patient offer before the sales package. Describe the consultation method, clinical scope, hours, exclusions, and route for help afterwards. A corporate buyer may request broad access, but the clinical team must determine which activities the service can support safely.
Decide whether the contract covers employees, dependants, or another defined group. Different eligibility rules can introduce safeguarding, consent, or professional competence questions. Do not add a patient category merely because the commercial contract uses the word family.
Separate geography from employment status. A Leeds employer can have staff who live outside the city, travel regularly, or work remotely from another country. Ask where the patient is at the encounter and apply the service's assessed boundary.
Use the ONS built-up-area population as contextual research only. When a forecast concerns employees of particular organisations, obtain a relevant denominator. A resident count cannot serve as the number of eligible people in a corporate contract. ONS: built-up areas, Census 2021